News Archives - Brandt Information Services

The Power of Paperless: A New Era in Outdoor Recreational Digital Licensing Documents

November 7, 2024/in Development, News

As the world embraces sustainable, digital solutions, government agencies managing fishing, hunting, and boating licenses are making big strides. For outdoor enthusiasts, going paperless benefits the agencies and the public alike; it brings convenience, cost savings, and environmental benefits.

Oregon’s Big Win: Over A Million Dollars Saved with Paperless Tagging

The Oregon Department of Fish and Wildlife (ODFW) previously used ruggedized paper for license tags, a durable but costly material. In 2018, ODFW replaced these physical tags with e-tagging and print-at-home options thanks to its Brandt licensing system available functionality.

By shifting to paperless tagging and print-at-home options, ODFW saved $1.4 million in its first year, including a substantial $240,000 in postage and mailing expenses alone. This digital transformation eliminated the need for specialized license-printing hardware at retail agent locations, reducing costs and making the tag process more efficient.

E-Tagging in Idaho: Transforming Salmon and Steelhead Permits

Idaho Fish and Game (IDFG) recently implemented e-tagging for Salmon and Steelhead permits, allowing users to submit harvest reports digitally through Brandt’s licensing system. Since Idaho’s Salmon and Steelhead digital e-tag launch in April 2024, 23% of 43,678 permits were for digital-only tags, and the adoption will continue to grow. Customers who purchased permits online opted for the digital e-tag 96% of the time. Most Idaho anglers purchase their permits ahead of the season before e-tagging was available. These numbers reveal the growing interest in convenient, digital solutions that eliminate the need to print, mail, store, and potentially lose physical tags requiring legal replacements.

Mobile App Permits, Tags & Digital Notching

For anglers and hunters, Brandt’s public mobile apps offer a convenient way for public users to store credentials digitally, eliminating the need for physical copies and reducing paper waste. With licenses, permits, and tags accessible directly on their phones, users no longer need to worry about misplacing a paper version, aligning with both convenience and sustainability goals.

Brandt’s mobile apps include the ability, at the agency’s discretion, to allow public users to sync hunting tags digitally and “notch” the tags on their phone, fully removing the previous paper requirements.

Electronic Boat Registration Options

For boaters, Brandt’s licensing systems include a variety of electronic options for boat registrations including digital-only registrations, online renewals, and digital registration “cards” in Brandt’s mobile apps.

Gone are the days of mailing or driving in paper registration forms to wait in line for more paper to bring home. At the agency’s discretion, public users may submit all necessary information and documentation via online form processes to be queued for electronic approval.

Brandt’s mobile apps include the ability to sync all licenses, permits, tags, and registrations including boat registration “cards” in the app. Digital versions are resistant to the damage paper copies often suffer from water exposure, ensuring that critical documents are always accessible and intact. This shift to digital options supports eco-friendly practices in outdoor recreation while enhancing durability and user ease.

The Broader Impact: Why Digital Transformation Matters

Beyond convenience and cost savings, digital recreational permits and tags reflect a commitment to environmental responsibility. By reducing paper production, shipping, and disposal, agencies can significantly lessen their environmental footprint.

Brandt is proud to partner with its partner agencies to implement paperless licenses/permits, public and private mobile apps, and electronic tagging workflows. These solutions represent a modern approach that’s practical for users and aligned with sustainable conservation goals. As more outdoor agencies embrace digital solutions, we anticipate continued reductions in operational costs and increased accessibility for licensed anglers and hunters everywhere.

Brandt is charting the course for a future where conservation goals and enhanced user experience go hand-in-hand — bringing sustainable, digital solutions to outdoor enthusiasts across the nation.

Let the Platform Do the Magic: Atlas Marketing CRM Intelligent Tools

October 23, 2024/in Marketing, News

In today’s digitally saturated world, cutting through the noise to reach your audience effectively is more challenging than ever. It’s not just about delivering content—it’s about delivering it at the right time and through the right channels. Brandt’s Atlas Marketing CRM utilizes two key features that are designed to do just that: A/B Testing with Intelligent Selection and Send Timing Based on Previous Engagement.

A/B Testing with Intelligent Selection

A/B testing has long been a staple of effective marketing; Atlas Marketing CRM tools take it to the next level with multivariant, automatic intelligent selection. Instead of simply running a test and hoping for the best, this feature analyzes campaign performance every 12 hours and automatically adjusts the percentage of users that receive each variant, favoring the version that’s performing better. If a variant is resonating with users, more people will see it; if it’s falling flat, fewer will. This dynamic adjustment ensures that your campaign is always optimized for the best possible performance without manual oversight.

A/B Testing section of a campaign with Intelligent Selection enabled.

Deliver Messages at the Perfect Time

Timing is everything when it comes to engaging your audience; Atlas Marketing CRM tools include the ability to have every end user receive your communications when they are

Scheduling a campaign with Intelligent Timing

most likely to open based on previous send data. Your message will reach users when they’re most likely to engage — whether that’s opening, clicking, or otherwise interacting. This tool analyzes each user’s behavior, determining their personal “prime time” for engagement. The result? Messages are delivered when users are most receptive, leading to higher engagement rates and more meaningful interactions. No more guesswork—just smart, data-driven decisions.

The Power of the Intelligent Channel Filter

Have you ever received both an email and a push notification simultaneously and thought, “Is this necessary?” Atlas Marketing CRM tools include an Intelligent Channel Filter that identifies each user’s most engaged channel—whether it’s email, push notifications, or something else—and ensures that’s where your message lands. No more bombarding users across multiple platforms; instead, meet them on their preferred channel, creating a more seamless and less intrusive experience.

Right Audience + Right Message + Right Time

With Atlas Marketing CRM’s intelligent A/B testing, optimized send timing, and channel selection, Brandt’s Atlas Marketing Coordinators support our clients with fine-tuning their campaigns with data-driven insights and automation.

You can maximize engagement, reduce wasted efforts, and ensure your public users receive messages that matter—precisely when and where they’re most likely to respond. Atlas CRM transforms the way you connect with your audience, bringing smarter strategies and better results to your marketing efforts.

To learn more about Brandt’s Atlas Marketing CRM, click here

Optimizing Offline Functionality: Streamlining Field Operations

October 7, 2024/in News

Today, it seems nearly everyone has a smartphone in hand, from professional meetings to hunting in a deer stand. Mobile technology has become ubiquitous, a constant companion in our daily lives.

Approximately 91% of adults in North America own a smartphone. (Source: Pew Research Center, 2023)

Brandt’s mobile apps offer hunters invaluable tools for quick and convenient access to essential hunting resources. With just a few taps, they can purchase or renew hunting licenses, check regulations for specific game, and even digitally tag a deer harvest, eliminating the need for paper tags. This streamlined the hunting process but ensures hunters remain compliant with local laws while out in the field.

Field Mode and Offline Syncing: A Better Offline App Experience

When operating in areas with poor or no cellular connectivity, Field Mode and Offline Syncing provide a smooth, uninterrupted experience. When the system detects a weak connection, customers are automatically prompted to enter Field Mode, where data is saved locally on the device. Once reconnected to a stable network, customers are asked to exit Field Mode, and all offline data is automatically uploaded to ensure nothing is lost. For added convenience, users receive reminders if they forget to exit Field Mode and can manually toggle the mode on or off via the app menu.

Similarly, automatic offline syncing allows users to maintain functionality without service, enabling access to synced licenses and continued submission of reports and e-tags. Once a connection is restored, all submitted reports are automatically uploaded, keeping users compliant without disruption. This seamless functionality is vital for those relying on outdoor apps in remote regions.

Harvest Reporting and E-Tagging: Keeping Data Accurate, Even When Offline

With offline sync features, customers can still complete the critical tasks of harvest reporting and e-tagging (also known as e-notching) while offline. The mobile app will provide a temporary Harvest Report ID. As soon as the phone regains connectivity (Wi-Fi or mobile data connection), the app will attempt to sync the information back to the system. If the initial attempt fails, it will continue to run syncing functionality until successful. This ensures compliance with regulations and keeps accurate data for conservation efforts.

Harvest data is beneficial to biologists to gather information on species trends throughout the season, adjust season dates if necessary, and plan for where to focus conservation resources. Law Enforcement officers leverage the temporary Harvest Report ID to validate in the field as well as pattern harvest data by customer, county, and species characteristics for potential concerns.

Law Enforcement App: Access to Local Data in Remote Areas

For law enforcement officers working in the field, on-the-go access to customer data is key. Brandt’s Law Enforcement mobile app serves as the private Law Enforcement companion app to provide officers access to customer data in remote areas without service. When cellular signal is not available, the app stores a compressed local copy of the customer information locally on the device for officers to view Customer ID, name, hunter safety certifications, revocations, and currently valid licenses/permits.

Access to this customer data provides critical information for Officers to validate the customer’s offline mobile app information and reduce the opportunity for hunters to evade the law. Officers can quickly check customer data directly in their enforcement app be searching for the customer via name or ID, or scanning the QR codes displayed on the customer’s mobile app screen. The dual authentication of the public customer’s phone and the law enforcement app ensures the integrity of the conservation regulations are maintained.

In an increasingly digital world, the integration of mobile technology is a game-changer for both hunters and law enforcement. Brandt’s suite of mobile apps enhances the hunting experience by simplifying essential tasks like licensing, regulation checks, and harvest reporting, while also ensuring data accuracy and compliance in even the most remote areas. With offline syncing, Field Mode, and specialized law enforcement tools, Brandt empowers both hunters and conservation officers to stay connected and informed. As the outdoors becomes more accessible through these innovations, hunters can focus on their passion while contributing to conservation efforts with ease.

Boater Retention Since 2020: A Changing Landscape

September 25, 2024/in News

Since 2020, Brandt’s customers have experienced notable shifts in demographics, registration trends, and retention challenges. Understanding these changes is crucial for our state partners to adapt strategies that sustain and grow their boating communities. As we analyze these trends, our focus remains on enhancing the experience and engagement of boaters within our partner states.

Trends in New Boat Registrations

One of the most significant trends since 2020 is the fluctuation in the percentage of new boat customers who have never owned a boat before. In 2020, 52% of new boat registrations were from first-time owners, slightly decreasing to 50% in 2021. However, in 2022, there was a resurgence to 53%, indicating a renewed interest in boating among novices. But 2023 saw a drop to 45%, suggesting a potential decline in the enthusiasm of new boaters.

This decline in first-time registrations could be attributed to various factors, including economic conditions and rising interest rates, which may be dampening the ability of new customers to enter the market.

Shifting Demographics: The Age Factor

The age demographics of boat registrants have shifted. In 2023, the average age for new vessel registrations was 49, down from 50 in 2022, showing a trend toward younger owners. Renewals averaged 56 years in 2023, a decrease from 60 in 2022, indicating earlier renewals or continued engagement from older boaters. These trends highlight the need to tailor marketing strategies to a younger audience while keeping long-term boaters engaged.

Vessel Registration: Timeliness Matters

One of the ongoing challenges in the boating industry is the delay between the time of purchase and the start of the registration application. On average, it takes 22 days for a customer to begin their application after purchasing a vessel. Moreover, the average time from sale to reporting a vessel is a staggering 280 days.

This delay is not just an administrative inconvenience; it has financial implications for the state. Unreported sales can result in customers using previous owners’ registrations, which costs the state money.

These trends and challenges point to several key areas for improvement:

Enhance Online Processes: Simplify online applications and renewals to cater to younger boaters and speed up processing times.
Promote Timely Reporting: Use targeted communication, like Georgia’s successful campaign, to encourage quicker reporting of sold vessels.
Tackle Economic Challenges: Address the impact of higher interest rates on boat registrations to support sustained industry growth.

The boating industry is at a crossroads, with shifting demographics and economic pressures influencing registration and retention trends. By addressing these challenges head-on—through better online engagement, timely communication, and an understanding of economic factors—the industry can retain more customers and ensure continued growth. At Brandt, we’ve enhanced these processes by implementing a vessel onboarding email series, sending timely registration expiration and expired notices, and making it easier for customers to notify us online when they’ve sold their vessel. These efforts are helping our state partners improve boater retention and streamline the registration experience.

Dynamic Pricing: A Strategic Tool for State Park Reservations Revenue Management

September 11, 2024/in Marketing, News

In the evolving landscape of park management, the principles of revenue management – first developed in the 1980s – have become an indispensable part of ensuring the sustainability and financial health of park systems. Revenue management leverages data and analytics to predict guest behavior and demand patterns, aiming to maximize the revenue potential of a property while also enhancing visitor experiences. This practice has found a unique and valuable place within America’s state parks, offering the potential to optimize both revenue streams and visitation, provided park managers have access to quality data for informed decision-making.

One of the most powerful tools in the revenue management toolkit is dynamic pricing. Already widely adopted in industries like hospitality, airlines, and car rentals, dynamic pricing adjusts fees based on real-time demand, allowing park systems to capitalize on peak periods while maintaining accessibility during off-peak times. This approach is particularly relevant for park reservations, where factors such as seasonality, weather, and even special events can dramatically impact visitor demand.

Aligned Goals: Revenue Optimization and Visitor Satisfaction

Revenue optimization is a core objective of any dynamic pricing model, as well as visitor satisfaction and park access. This balance ensures that parks remain an affordable destination for a wide range of visitors, while still capturing additional revenue from those willing to pay more during high-demand periods.

As Edward Lampert said, “The entrance strategy is actually more important than the exit strategy.” In the context of dynamic pricing, this means that setting the right pricing model from the start, one that accounts for both visitor experience and financial sustainability, is key to long-term success. The objective should be to avoid drastic price jumps, such as the “First Increase Since” phenomenon, where fees remain stagnant for 5-10 years, only to rise suddenly and dramatically causing concern with visitors and PR issues for agencies. Gradual, data-driven pricing adjustments across a large number of reservations throughout the first fiscal year ensure that both revenue and visitation goals are met consistently over time.

Case Studies Highlighting the Success of Dynamic Pricing

Many state parks across the U.S. have already implemented these strategies with great success, providing a proven roadmap for others to follow.

South Carolina State Parks: Automated dynamic pricing was implemented before the COVID-19 pandemic, which fortuitously positioned the parks to benefit from a surge in demand during the summer of 2020. From Fiscal Year 2021 to 2024, camping and cabin revenue has increased 19%. This flexible pricing framework has continued to maximize revenue through high demand periods and maintain occupancy during slower periods.
Tennessee State Parks: Dynamic pricing has not only sustained revenue growth but has also proven the parks’ value to state lawmakers, leading to increased investment in park infrastructure and the development of new parks. This success has underscored the importance of dynamic pricing as a long-term revenue strategy.

Legislative Considerations

When seeking legislative approval for dynamic pricing models, it’s essential to speak in terms that resonate with decision-makers. By drawing parallels to established models in the hotel and airline industries, where price fluctuations are commonplace and accepted, parks can effectively argue for the adoption of similar strategies.

A Balanced Approach to Sustainable Park Management

For dynamic pricing to be truly effective, it requires an ongoing commitment from park managers. The success of such a system depends on frequent analysis, adjustments, and optimizations to ensure that pricing remains aligned with both demand trends and overarching park goals. This includes reviewing historical occupancy data, tracking booking trends, forecasting based on advanced reservations, weather conditions, peak demand dates, and considering local competitor rates and amenities. Parks can refine their pricing strategies to ensure maximum effectiveness.

Dynamic pricing, when implemented thoughtfully, serves as a powerful strategy for maximizing revenue while maintaining the accessibility and enjoyment of America’s state parks. By aligning pricing with visitor demand and staying committed to continuous improvement, park systems can ensure their long-term financial sustainability while enhancing the overall visitor experience.

Download Dynamic Pricing PDF

Matt Mitchell
Chief Revenue Officer
matt.mitchell@brandtinfo.com
(850) 524-2424

Where’s My Federal Duck Stamp? Modern E-Stamps Available

August 26, 2024/in News

On December 19, 2023, President Biden signed into law the Duck Stamp Modernization Act of 2023. This Act modifies provisions regarding the Migratory Bird Hunting and Conservation Stamp, commonly referred to as the Duck Stamp, now allowing an individual to carry an electronic stamp for the entire waterfowl hunting season.

Read the full USFWS Article “Buy a Duck Stamp or E-Stamp” including regulations and how to contact the Duck Stamp Program Manager for state support.

On behalf of our state agency partners, Brandt has been working diligently directly with the Association of Fish and Wildlife Agencies (AFWA) and Ducks Unlimited to ensure proper execution of The U.S. Fish and Wildlife Service Migratory Bird Program.

*Go Outdoors Georgia Sample Public Email Messaging*

What You Need to Know

Customer can purchase a Duck Stamp online and it lives on their profile until the following June 30. This is different than the previous policy of the temporary digital stamp lasting 45 days only.
Amplex will not mail the physical stamps until after March 10 of the current Federal Fiscal Year. This is to prevent someone from having the digital version and the physical version which can be given to someone else.
The physical stamp will be mailed to the address that is on file at the time of purchase. This cannot be changed at a later date by the customer, as license system fulfillment files and funds transfers to Amplex are requested to maintain their preexisting delivery schedule.
The Federal Duck Stamp price increased on August 1, 2024 by two dollars to $25.00.
Customers can provide proof of licensure in accordance with the State’s policies (paper, email, PDF, App, etc)
The state agency must be under a memorandum of understanding (MOU) with USFWS to sell digital duck stamps.
Physical Stamps can still be purchased at USPS Post Office locations, as well as directly on the Amplex website, duckstamp.com.

The Brandt team met with state agency staff across the nation to seek feedback and engaged with the USFWS to clarify questions throughout the digitization process. This approach ensured a unified plan for as many states as possible, resulting in consistent public communications and a seamless user experience.

What to Expect

Public communication is key. Ensure consistent messaging is disseminated across the organization (from law enforcement to front desk staff) as well as publicly through social media, website, newsletters, and license marketing emails. See a sample email with FAQs
Even with proactive messaging, be prepared for more public questions and phone calls than previous years during the first hunting season live.
Consider updating your automated voice messaging to explain the new options available including a transfer to Amplex.
After the first year, we are projecting a decrease in customer calls regarding lost duck stamps as the digital version will be accepted the full fiscal year.
With the modernization better digitally matching an individual to a stamp purchase, we are projecting an increase in Federal Duck Stamps sold, leading to additional conservation funding.

The Duck Stamp Modernization Act of 2023 is a pivotal step in making conservation efforts more accessible. Electronic stamps remaining valid for the entire hunting season simplifies the process for new and longtime hunters. Brandt’s collaboration with AFWA, Ducks Unlimited, and USFWS aligned state and federal efforts to support consistent and effective wildlife conservation regulations.

To Summit All Up – The 2024 Brandt State Summit Successfully Wraps Up

August 12, 2024/in Marketing, News

Brandt’s 2024 State Summit in Nashville, Tennessee, recently concluded last week with outstanding success, emphasizing our dedication to fostering innovation, collaboration, and growth in the industry.

Held over three days, the Summit brought together more than 85 participants from 22 state agencies. Attendees engaged in a variety of thought-provoking sessions, hands-on workshops, and networking opportunities designed to address the current and future landscape of outdoor recreational solutions.

The Summit’s agenda was packed with diverse topics, ranging from the latest technological advancements to emerging trends and pressing challenges in the industry. Keynote speakers included industry pioneers and Brandt experts who shared their insights and experiences, sparking lively discussions and innovative ideas.

One of the highlights of the event was the round table discussions, where attendees could exchange knowledge, share best practices, and explore collaborative solutions. These sessions fostered a sense of community and mutual support, underscoring the importance of working together to drive the industry forward.

“Our team and the Brandt team have built trust together and this event continues that through the sessions as well as the social events each day.” – Brandt State Customer Attendee

The success of the 2024 State Summit was largely due to the enthusiasm and active participation of our partners. Their commitment to excellence and willingness to share their expertise made the event a resounding success.

As the Summit drew to a close, the energy and excitement were palpable. Participants left with a wealth of knowledge, new connections, and a renewed sense of purpose. The conversations and collaborations initiated during the Summit are expected to continue well into the future, laying the groundwork for next year’s event.

Brandt looks forward to building on this momentum and continuing to support our partners in achieving their goals. The 2024 State Summit was not just a milestone event but a stepping stone towards greater innovation and collaboration in the outdoor recreational industry.

Brandt’s 2024 Summit in Nashville, TN is Almost Here!

July 29, 2024/in News

Brandt’s annual State Summit is set to take place from August 7-9, 2024, in the vibrant city of Nashville, Tennessee. This year’s conference will feature an array of presentations, round table discussions, and networking sessions designed to celebrate the milestones of our client partners and drive further innovation in enhancing the outdoor experience.

The Summit will bring together system managers and marketing leaders from Brandt’s state agency partners across the nation. It’s not just an event; it’s a celebration of our collaborative achievements over the past year. With keynote presentations from industry leaders, hands-on breakout sessions, and collaborative working groups, this year’s Summit aims to be our most engaging and informative yet. We have curated content to empower and inspire our partners, fostering growth and innovation.

This year marks a record-breaking attendance with over 85 participants, underscoring the growing interest and engagement in our initiatives.

Key presentation topics include:

Platform Roadmaps
Demand-Based Pricing with Reservations
AI in Digital Marketing
Expanding Product Offerings with Merchandise
The Financial Impact of Lifetime Licenses
Mastering Email Engagement Through Subscription Groups
What We Could Be Learning From County Reservations
Streamlining Boat Registrations, Renewals, & Reminders Online

In addition to the educational sessions, there will be ample opportunities for open discussion, allowing participants to connect with industry peers, share experiences, and explore new ways to enhance the outdoor experience. The opportunity to build relationships with fellow partners and the Brandt team is a highlight of the Summit.

“We anticipate a Summit that will be truly memorable. Whether you’re a returning participant or joining us for the first time, we promise an enriching journey filled with learning, growth, and camaraderie,” said Kelsey Hersey, Chief Marketing Officer of Brandt.

This event is an exceptional platform to explore crucial topics for our mutual success. From tech system implementation to data analytics, marketing strategies to product development, each component is essential for our collective growth. Through networking and collaboration, we can discover new opportunities, find synergies, and strengthen our partnerships.

Brandt Secures Three-Year Extension with Oklahoma Department of Wildlife Conservation

June 17, 2024/in Development, News

In a landmark move signaling a strong partnership and mutual commitment to innovation, Brandt, a leading provider of licensing solutions has secured a three-year extension with the Oklahoma Department of Wildlife Conservation (ODWC). Oklahoma’s decision to extend the partnership with Brandt for three years underscores the exceptional trust and satisfaction between the two entities.

“We are happy to announce the extension of our partnership with the Oklahoma Department of Wildlife Conservation,” said Alan Wise, Chief Customer Officer at Brandt. “This three-year extension is a testament to the successful collaboration and shared vision between Brandt and ODWC. Together, we have achieved significant milestones, and we are eager to continue driving innovation and excellence in licensing and merchandise solutions for the benefit of wildlife conservation efforts in Oklahoma.”

Brandt has been instrumental in revolutionizing the licensing, event registration and merchandise landscape for ODWC, offering cutting-edge solutions and unmatched service quality. Through this extended partnership, both Brandt and ODWC aim to continue elevating the standards of customer service and operational efficiency within the realm of wildlife conservation.

“ODWC is excited to extend our partnership with Brandt for the next three years,” stated Mike Chrisman, License Supervisor at Oklahoma Department of Wildlife Conservation. “Brandt has consistently demonstrated their dedication to our mission, and their innovative solutions have significantly contributed to our success in engaging with our community and supporting wildlife conservation efforts across the state. We look forward to building upon our achievements together in the years to come.”

Under the renewed agreement, Brandt will continue to provide ODWC with a comprehensive suite of services, including licensing management, merchandise creation, distribution, and marketing support. Leveraging advanced technologies and industry expertise, Brandt remains committed to delivering tailored solutions that streamline operations, enhance revenue generation, and amplify the visibility of ODWC’s conservation initiatives.

About Oklahoma Department of Wildlife Conservation
ODWC manages and protects fish and wildlife, along with their habitats, while also growing their community of hunters and anglers, partnering with those who love the outdoors, and fostering stewardship with those who care for the land.

About Brandt Information Services
Brandt Information Services is a leading provider of innovative software solutions for government agencies and private organizations. With a focus on improving operational efficiency and user experience, Brandt offers a wide range of services, including licensing and registration systems, payment processing, and data management solutions. With a strong commitment to client success, Brandt continues to deliver cutting-edge technology to simplify complex processes and empower organizations to achieve their goals.

Brandt Secures Contract with Massachusetts Department of Fish and Game for New Licensing Solution

June 12, 2024/in Development, News

Brandt, a leading provider of advanced technology solutions, is proud to announce its recent contract award with the Massachusetts Department of Fish and Game (DFG). Under this partnership, Brandt will replace DFG’s current MassFishHunt licensing site to introduce an innovative licensing solution that streamlines the management of events, hunt/fish licenses, and communications across the state.

As part of the implementation, Brandt will deploy its Customer Relationship Management (CRM) services, known as ATLAS, to enhance DFG’s engagement with stakeholders and constituents. This comprehensive suite of solutions underscores Brandt’s commitment to delivering end-to-end support and efficiency for organizations dedicated to environmental stewardship.

“We are thrilled to embark on this transformative journey with the Massachusetts Department of Fish and Game,” stated Jeff Roberts, Chief Technology Officer and Terra Project Manager at Brandt. “Our Terra platform, coupled with ATLAS CRM services, will empower DFG with the right tools to effectively manage licenses, engage stakeholders, and host successful events. We are eager to support DFG in achieving its mission.”

Brandt continues to strengthen its presence in the conservation sector, underscoring the company’s dedication to leveraging technology for the greater good.

For more information about Brandt Information Services and its solutions, visit brandtinfo.com.

Massachusetts Department of Fish and Game
The Department of Fish and Game works to preserve the state’s natural resources. We exercise responsibility over the Commonwealth’s marine and freshwater fisheries, wildlife species, plants, and natural communities, as well as the habitats that support them.

About Brandt Information Services
Brandt Information Services is a leading provider of innovative software solutions for government agencies and private organizations. With a focus on improving operational efficiency and user experience, Brandt offers a wide range of services, including licensing and registration systems, payment processing, and data management solutions. With a strong commitment to client success, Brandt continues to deliver cutting-edge technology to simplify complex processes and empower organizations to achieve their goals.